Inheriting skills and creating unique brands -- the traditional production skills of babaodan and Liuwei Dihuang pills are listed as district level intangible cultural heritage
author:Cauldron medicine
time:2021-06-12
browse:39435
<p style="text-indent: 2em;">On the occasion of celebrating the significant time node of the 100th anniversary of the founding of the party and the 10th anniversary of the promulgation and implementation of the intangible cultural heritage law of the people's Republic of China, and in order to welcome the "cultural and Natural Heritage Day" on June 12, Tongan District will celebrate the "cultural and Natural Heritage Day" in 2021 Intangible cultural heritage publicity and exhibition activities and the awarding ceremony of the second batch of representative projects and representative inheritors of intangible cultural heritage in Tong'an District were grandly held in the exhibition hall of Tong'an District Cultural Museum on June 11. The company's traditional production technology of babaodan and the production technology of Liuwei Dihuang Pill (special-shaped Xiaomi pill) are awarded as representative projects selected for traditional medicine.</p><p><img src="http://www.dinglu.com/uploads/uploads/image/2021/12/04/070648/%E6%96%B0%E9%97%BB1.png"/></p><p style="text-indent: 2em;">Babaodan, the company's product, is a representative drug in Xiamen and even Southern Fujian. Its manufacturing technology originated from the court of the Ming Dynasty and has been inherited for hundreds of years. The formula is made of natural musk, natural bezoar, snake gall, Panax notoginseng and other precious Chinese medicinal materials. It plays a unique role in reducing swelling and removing blood stasis, promoting blood circulation and dredging collaterals, clearing heat and detoxification, anti-inflammatory and analgesic.</p><p><img src="http://www.dinglu.com/uploads/uploads/image/2021/12/04/200852/%E6%96%B0%E9%97%BB2.png"/><img src="http://www.dinglu.com/uploads/uploads/image/2021/12/04/856813/%E6%96%B0%E9%97%BB3.png"/></p><p style="text-indent: 2em;">Liuwei Dihuang Pill (special-shaped Xiaomi pill) integrates the unique tea culture accumulated by Minnan people from generation to generation into the pharmaceutical process. Through the traditional and unique process of mashing, refining honey and mixing Tuo, the prepared pills are in the shape of mung beans, so that the prepared pills can be brewed and taken. It has the characteristics of both pills and soup. During the brewing process, the traditional Chinese medicine liquid is not turbid and the pills do not disperse, Its unique production skills have been handed down since 1632.<img src="http://www.dinglu.com/uploads/uploads/image/2021/12/04/448429/%E6%96%B0%E9%97%BB4.png"/><img src="http://www.dinglu.com/uploads/uploads/image/2021/12/04/771897/%E6%96%B0%E9%97%BB5.png"/></p><p style="text-indent: 2em;">Culture is like water, moistening things silently, especially intangible cultural heritage, which is the blood and gene of local culture. The traditional production techniques of babaodan and Liuwei Dihuang Pill (special-shaped Xiaomi pill) are the painstaking efforts of generations of pharmaceutical people of the company and the embodiment of the company's history and culture. The award of district level intangible cultural heritage this time has strengthened the determination of Dinglu people to carry forward traditional Chinese medicine culture and added confidence to protect and inherit traditional Chinese medicine production techniques, The company will give full play to its own advantages, further establish the corporate image of "inheritance is not ancient, development is not separated from religion", and seek new breakthrough and development.</p><p><br style="white-space: normal;"/></p><p><br/></p>
Grand opening 𞓜 Babao elixir made a wonderful appearance at the "Daomei Road head" of Zhongshan Road
05-03-2021
<p style="text-indent: 2em;">On May 1, "Babao pill" was grandly opened at the "Daomei Road head" of the upgrading and reconstruction project of the former site of Xiamen General Chamber of Commerce on Zhongshan Road, and made a wonderful appearance together with the seawall tea, pearlescent celadon and miaojiang of the time-honored "Xiamen Sibao".</p><p style="text-indent: 2em;">"Babao pill" is located on the first floor of "Daomei road" at No. 16-20 Zhongshan Road. It shows a batch of precious historical materials such as the internal standard of Babao pill, as well as rare medicinal materials such as musk, bezoar and antelope horn, as well as historical packages such as Babao pill and Liuwei Dihuang Pill exported overseas. Xinhuang Tablets, Zhupo Jingfeng powder, daqili powder, Weisan, Angong Niuhuang Pill and other products familiar to old Xiamen people also attracted the audience to stop and visit.</p><p style="text-indent: 2em;">Babaodan, a product of Xiamen Traditional Chinese Medicine Co., Ltd., originated from the imperial side of the court in the Ming Dynasty. As early as the Republic of China, it has been sold at home and abroad. Now it is also a healthy gift favored by the majority of consumers. As one of the first projects for the reconstruction and upgrading of Zhongshan Road area, "Babao pill" hopes to become a business card of traditional Chinese medicine in Xiamen, providing a platform for citizens and tourists to understand and experience traditional Chinese medicine culture. At the same time, through the in-depth integration of tourism and traditional Chinese Medicine culture communication, the public can understand the knowledge of daily health care and disease prevention, It can better perceive the breadth and depth of traditional Chinese medicine culture and experience the unique charm of traditional Chinese medicine culture, so as to strengthen the confidence of traditional Chinese medicine culture.</p><p style="text-indent: 2em;">Established in 1965, Xiamen traditional Chinese medicine factory has inherited the traditional skills of time-honored drug shops such as Zhenghe, huaideju, Gaofeng pharmacy, shoushengtang, ganhuitang and Yitieling with a history of more than 400 years. After years of development, Xiamen traditional Chinese medicine factory has become a high-tech enterprise and independent innovation demonstration enterprise focusing on the R & D, production and sales of anti-inflammatory and analgesic fields of traditional Chinese medicine.</p><p style="text-indent: 2em;">A hundred year old prescription is a strong "family background" for enterprise development, and innovative development is a strong afterforce, so that the old brand radiates new vitality. It has played a positive role in improving the cultural taste of the enterprise. In the future, Xiamen Traditional Chinese Medicine Co., Ltd. will still focus on the large market of nourishing the liver and protecting the liver, promote the high-end series products with babaodan as the trademark by integrating online and offline marketing resources, and build a unique cultural connotation and brand value of babaodan nourishing the liver and protecting the liver.</p><p style="text-indent: 2em;">-Extended reading-</p><p style="text-indent: 2em;">● Shimei Road head</p><p>"Road head" means "wharf". During the reign of Emperor Qianlong of the Qing Dynasty in 1769, jin'ao, Volume II of the records of Lujiang clearly recorded that "Daomei Lutou" was one of the 13 road ends in Xiamen. The records of Xiamen in the reign of Daoguang added that "Daomei Lutou" was the trading Wharf in Xiamen at that time.</p><p>In the late 1920s, the reconstruction of "Daomei Road head" became the starting point of today's western section of Zhongshan Road. In 1928, excellent overseas Chinese such as Huang Yizhu, Lin Erjia, Hong Hongru and Chen Jiageng, as well as Xiamen old businessmen and businessmen, built the Xiamen General Chamber of Commerce building at the former "Daomei Road head".</p><p>"Daomei Lutou", as the first landing project after the reconstruction and upgrading of Zhongshan Road area, is located at No. 16-20, pedestrian street, Zhongshan Road. It integrates the products with the most Xiamen characteristics, "Xiamen four treasures": babaodan, Haidi tea, pearl celadon, miaojiang, etc; There are also bookstores, tea making space, ancient listening venues, various theme exhibition areas, etc.</p><p><br/></p>
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